MELBOURNE has become a co-major partner of the South East Juniors.
Casey Demons general manager of football Peter Maynard said it was an important partnership for Melbourne and Casey.
“The South-East Juniors are one of the biggest junior football competitions – for boys and girls – in Australia,” he said.
“Melbourne Football Club is extremely proud to be partnering with the South-East Juniors for the next three years, as a major partner, along with their other major partner, Totally Workwear.
“It will be significant in relation to the activities we do out in the City of Casey, particularly through our Melbourne Academy program, and our community events and camps, along with our VFL and annual council activities, like the Festival of Football, Casey Family Day and Little Demons Day.
“It’s significant in terms of our fan development and participation programs out in Casey.”
AFL South East Regional General Manager John Anderson said the league was delighted to have Melbourne as its co-major partner.
“This is a win-win situation for the region,” he said.
“Having a high profile organisation supporting the league is a great boost for the boys and girls participating in the South East Juniors competitions.
“For the Melbourne Football Club, it provides great exposure to thousands of young boys and girls playing football in a major growth corridor of Victoria.”
The South East Juniors were established in 1962 and has had a successful and proud history for more than 50 years.
The league has seen various changes over the years with former clubs including Mordialloc Braeside, Jordanville, Oakleigh and Box Hill. It now covers Melbourne's outer South East through the City of Greater Dandenong, City of Casey and Shire of Cardinia.
South East Juniors aims to provide opportunities for all ages, abilities, cultures and genders to participate in all aspects of Australian Football, from playing, umpiring, coaching, volunteering and administrative roles.
It is regarded as one of the best Australian Football junior leagues in the country.
