Melbourne’s Co-Principal Partner Zurich will throw its support behind Breast Cancer Network Australia (BCNA) in Round 15, forgoing its logo for the annual Pink Lady Match.
In a special initiative, the Zurich logo on the club’s AFL warm-up tee will be replaced by the names of Australians impacted by breast cancer, with each player to proudly play in honour of them.
Fans are invited to nominate a loved one who has battled or is currently battling the devastating disease, to have their name displayed and worn afront of the tee during the pre-game against North Melbourne.
Zurich’s support will aim to raise further awareness of the important resources and services available to the 20,000-plus people diagnosed with breast cancer each year, while representing some of the members, supporters and family connections close to the club’s heart.
Registrations will open from Friday 10 May, through until Tuesday 28 May.
Melbourne has a proud history of supporting BCNA, with the Pink Lady Match a highly anticipated game on the fixture. This year’s clash with North Melbourne will take place on Saturday 22 June, 7.30pm at the MCG.
While a sea of pink won’t form a silhouette on the hallowed turf this year, fans can showcase their own support by buying a spot in BCNA’s Virtual Pink Lady.
Supporters can also purchase their pink merchandise ahead of the game, all helping raise important funds for the organisation.
