BEN Brown has officially chopped off his famous locks at Melbourne's 2023 Family Day, raising important funds for a charity close to his heart. 

Earlier this month Brown announced that he would be shaving his head to raise money for Challenge, an organisation that supports families and children living with cancer. 

Dees fans rallied around the tall forward on Saturday as everyone saw the special moment live at Yarra Park. 

Supporters can still show their support for Brown's fundraiser here. 

See the best moments from the day in the below gallery.